AIA Group Conference videos

AIA Group is the largest independent publicly listed pan-Asian insurance group in the world. Having already produced their film to communicate their strategy, AIA brought in STORY Inc. Asia to work with WRG to cover the leadership conference. With space limited for 300 of their top executives from around the region AIA needed to capture the message and get it out to the rest of team. With roaming camera crews capturing the live event in multiple formats to various audience: recap video to be turnaround that night for the attendees, summary videos to the team 300,000 team around the region the next day, and showcases video with group learnings. Roaming camera teams led by John Elphinstone, Angelo Costadimas and Simon Fuller. Edited by Nick Foxall. Directed and produced by Niall Phelan.

Citi-AIA Bancassurance Partnership sales training videos

Citi-AIA Bancassurance Partnership. Citigroup has picked AIA Group as its partner in a multibillion-dollar distribution deal that will allow the Asian life assurer’s products to be sold through the US bank’s network across the region. The deal is the largest of its kind in Asia, giving AIA access to Citi’s 13 million customers in 11 countries, all of which are among the fastest-growing life assurance markets in the world, allowing both companies to profit from rising premiums. AIA Group brought us in to create training videos to support their sales effectiveness programme and deliver them securely online to enterprise desktops, tablets, and mobiles. Shot on location in Hong Kong and Manila by John Elphinstone, assisted by Nicolas Wong, sound by Why Leung, and produced by Niall Phelan.


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