AIA Group Leadership Conference videos

AIA Group is the largest independent publicly listed pan-Asian insurance group in the world. Having already produced their film to communicate their strategy, AIA brought in Story Inc. Asia to work with Imagination and Hiller Pharma to cover the leadership conference. With space limited for 300 of their top executives from around the region AIA needed to capture the message and get it out to the rest of team. With roaming camera crews capturing the live event in multiple formats to various audience: recap video to be turnaround that night for the attendees, summary videos to the team 300,000 team around the region the next day, and showcases video with group learnings. Roaming camera teams were led by Hugo Chow. Edited by Arthur Liu, Oiki Ma, Poyi Lam and Stuart Rankin. Directed by Niall Phelan.


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