Schroders TREKKER TV commercial

Zzo Creative returned to Story Inc. Asia to produce another Schroders commercial. Schroders is one of the world’s oldest asset management houses with 200 years of experience in the financial markets. Zzo Creative is a multi-disciplinary creative consultancy. The "Trekker" concept of a man climbing a challenging mountain using much needed hi-tech tools to reach the peak over tough terrain and adverse weather conditions. Shot on location in Hong Kong and Alishan, Taiwan using high attitude and close ranging aerials as well as visual effects and graphics overlays. Concept and creative direction Zachary Lai, starring Taner, casting Model One, still photographer Nadia Ronina, location manager William Nicholls, director of photography Jason Riddell, camera assistant Yu Hsuan Cheng, production assistant Isobel Yeung, hair and make up April Fan, editing Nick Foxall, colour grading Simon Fuller, graphic design Deevagaran Nair, motion graphic animation and tracking Keith Lun at Heart motion media, visual effects Tom Mitchell at Treacle, original music composition Per Kihlborg, voice over artist Matt Nipperess, sound design and mix Zoo Music Studio, producer and director Niall Phelan.

TPG Capital for Brunswick

Brunswick Group, a leading corporate communications company with 18 offices in 11 countries, hired Story Inc. Asia to shoot for their client TPG Capital. Formerly known as Texas Pacific Group, TPG Capital is one of the largest private equity investment firms in the world with over USD$50 billion assets across 18 funds. The shot focused on their involvement in the leading footwear company DAPHNE and the world’s leading new car dealership China Grand Automotive Group. Produced and directed by Niall Phelan

Schroders ARROWS TV commercial

Zzo Creative approached Story Inc. Asia to produce Schroders new regional TV commercial. Schroders is one of the world’s oldest asset management houses with 200 years of experience in the financial markets. The concept of "Arrows" sees a stone archer statue come alive and shoot arrows through Asian capitals which join together and explode into fireworks over the heads of bankers in the financial district. This called for seamlessly blending live action with stock footage and visual effects (VFX). Stock footage was sourced and provided by Thought Equity. Live action shot by Joe Kwan. VFX created and composited by Carbon. Music tracks provided by Audio Network. Sound design and music mix engineered by Frederic Filleul at Turner Broadcasting Systems. VFX Supervised by Stuart Rankin. Produced and directed by Niall Phelan. The commercial stars the talented film actress Grace Huang.


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